It’s the Most Volatile Update of the Year
It’s the most volatile update of the year
With keyword rankings sure changing
And every SEO saying “no worries; no fear” 😅
Oh yes, that’s three massive updates this year
You’ll either rise, rise in the SERP or fall
With gains or declines of 10
To over 100%, it’s sure a tough call
Whether this update really is great for all
With a holiday release
Curtailing our mind’s good peace
And what several marketers will fight
There’ll be a bigger importance
On building your brand’s presence
Beyond what you have on your site
It’s the most volatile update of the year
There’ll be much position changing
Some say as much as three times as in May of this year
(It’s times like this we’re thankful for good beer)
If it’s a small site you’re hosting
Don’t worry about roasting
The chance of negative impact is low
But if your website is large
Then you better take charge
And call Rebel to help your site grow
Because it’s the most volatile update of the year
Focus on building trust
With your audience you must, or face your worst fears
It’s the most volatile update of the year
Yes, the most volatile update of the year
Oh yes, thank, thank you Google
For the tears